Facebook is always updating the algorithm that tells what will go into your Facebook newsfeed. Increasingly, they are starting to include more characteristics that have traditionally affected people’s standings in search engines, until now. Soon people will be trying to improve all of their site statistics in order to not only rank highly in search engines but also to get their articles and news shown in Facebook’s timeline. Facebook announced recently that time spent on a linked page will affect how much that link shows up in your timeline. This will have the benefit (to users) of not showing you as many links from the same pages, so pages which post a ton of links will not be so annoying. However, this will not be as great for brands because Facebook used to be a place where the factors that affect SEO didn’t matter as much, and you could just reach your fans and friends who wanted to listen to you.
This change affects any external link, so not just articles but also videos and forum threads, and anything else that can get linked to. Some analysts worry that site owners will just put things on their pages that will make it load slower in order to create a greater time spent on site, but Facebook will have some safeguards in place to prevent this. Facebook will only count the time spent on a page as starting once the page has fully loaded. In addition to this change which will lessen the amount of consecutive links from one page you will see, Facebook is also consciously lessening the consecutive links you will see from a page. It’s not that you won’t see them at all, it’s just that they will be more spaced out and you will have to keep scrolling to see it all.
How do you think these changes will affect you?
There are no upcoming events.
© 2015 All DigitalApex. All Rights Reserved.